Selasa, 24 Maret 2015

[Q736.Ebook] PDF Download Basics of Design: Layout & Typography for Beginners (Design Concepts), by Lisa Graham

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Basics of Design: Layout & Typography for Beginners (Design Concepts), by Lisa Graham

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Basics of Design: Layout & Typography for Beginners (Design Concepts), by Lisa Graham

This classic introduction to high-impact page design is now fully updated for a new generation of designers. Basics of Design: Layout and Typography for Beginners demystifies the design process with straightforward and complete explanations of the fundamental principles that create first-rate visual design. Readers learn essential design terminology and develop their knowledge and skills through visual examples and hands-on activities that reinforce page layout and typography concepts. Side-by-side critiques of before-and-after page layouts help readers understand how to apply design principles to their own efforts and point the way to excellence in design.

  • Sales Rank: #427145 in Books
  • Brand: Cengage Learning
  • Published on: 2005-06-13
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: .55" h x 7.38" w x 9.26" l, 1.50 pounds
  • Binding: Paperback
  • 320 pages
Features
  • Used Book in Good Condition

Review
Part 1: Design and Layout Basics Chapter 1: Before You Begin to Design Chapter 2: Emphasis Chapter 3: Contrast Chapter 4: Balance Chapter 5: Alignment Chapter 6: Repetition Chapter 7: Flow Chapter 8: Images Chapter 9: Color Part 2: Typography Basics Chapter 10: Overview of Technical Terms Chapter 11: A Few Simple Type Rules Part 3: Projects and Resources Chapter 12: Focus On ... Chapter 13: Tools and Resources Glossary Index

About the Author
Lisa Graham is an Associate Professor of Graphic Design at the University of Texas at Arlington. She is a recipient of the Illumina Teaching Award, a national teaching award honoring design professors presented by the American Institute of Graphic Arts and The Justice Organization. Her illustrations have appeared in the MIT publications, Computer Music Journal, Leonardo, and Terra Nova. Ms. Graham has produced a wide range of graphic designs, illustrations, and informational graphics for clients in the fashion, high-tech, energy, military, and geology industries.

Most helpful customer reviews

3 of 3 people found the following review helpful.
Book offers a good start for begining design students
By Brent G.
This is a really simple book which offers BEGINNING graphic design students a source of simplified information about layouts and type. This book is directed towards purely beginner designers and students who are in the intro classes. I wouldn't suggest this book if you have ANY prior knowledge of graphic design, but I whole heartedly suggest this book to any student who is just starting out.

With that being said, there are other books out there that offer more valueable informtion, but this book is a good simplified source of information that is easy to take in and understand.
This book is a good starting point.

14 of 14 people found the following review helpful.
Coherent and Accessible
By A Customer
A friend of mine recommended this book as a solid introduction to graphic design. The author, Lisa Graham, covers the principles of design effectively and even throws in some unexpectedly funny explanations that really make the point. For example, the beginning of the Balance chapter is hilarious and made me realize that a page really can make a person feel weird, if it isn't designed using the design principles. Once I read that balance chapter, I realized that many of her illustrations also were surprisingly humerous, and reveals what must be a delightful sense of humor.
If you buy this book, keep in mind that the humor is used to support the points Graham makes, and is not the sole focus of the book. This is after all a design book and makes some serious and informative points.
Perhaps what is most effective about this book is the thorough explanations she gives on why a design works and why it doesn't work. This is a refreshing change from many other introductory design books that I looked at where the primary focus of the text seemed to be to show off pretty pictures. Pretty pictures are nice, but WHY do the designs work? WHY don't they work. Basics of Design tells you why, and in such a wonderfully understandable way that you remember, and easily apply what Graham teaches.
Good job Lisa. When are you going to write more books on graphic design? I'll be sure to keep an eye out for more of your work!

30 of 30 people found the following review helpful.
Absolutely Wonderful
By Jeffrey S. Minch
I am a complete dunce at design (or at least I was). Whatever the optical equivalent to a "tin ear" is, I have it. In this book Ms. Graham gives step-by-step simple and yet logical and practical instruction on how to make one's designs both attractive and effective. Her writing style often made me feel as if I were being given advice by a "friend in the design business." I began using the principles that she teaches in my web pages and flyer designs before I was even half-way through the book. The improvements that I saw in my abilities were amazing.
This book has (the basics of) everything: typography, contrast, color, flow, emphasis, etc. Most of the books I had examined prior to finding this little gem were nothing more than over-sized "picture books" with writing in the margins, I couldn't bring myself to spend the money on so little information (but they sure were pretty). This book, on the other hand, is mostly text with small, well-selected illustrations, and at the end of every chapter the author gives several "case-studies" of the current topic and walks the reader through each one.
I cannot imagine a better book for someone new to design.

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Rabu, 18 Maret 2015

[K304.Ebook] PDF Download Whole Body Ultrasonography in the Critically Ill, by Daniel A. Lichtenstein

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Whole Body Ultrasonography in the Critically Ill, by Daniel A. Lichtenstein

Over the past two decades it has been increasingly recognized that whole-body ultrasound is an invaluable tool in the critically ill. In addition to offering rapid whole-body assessment, it has the advantage of being a bedside approach that is available at all times and can be repeated at will. Accordingly, it permits the immediate institution of appropriate therapeutic management. Whole-Body Ultrasound in the Critically Ill is the sequel to the author’s previous books on the subject, which were first published in French in 1992 and 2002 and in English in 2004. This new volume reflects the latest state of knowledge by including a variety of improvements, revised definitions, and updated algorithms. Findings in respect of individual organs are clearly presented, and a particular feature is the in-depth coverage of the lungs, traditionally regarded as an area unsuitable for ultrasound. Throughout, the emphasis is on the practical therapeutic impact of the technique. Its value in a variety of settings, including unexplained shock, management of hemodynamic instability, acute respiratory failure (the BLUE protocol), and the critically ill neonate, is carefully explained. Interventional ultrasound and less widely recognized applications, such as mesenteric infarction, pneumoperitoneum, and intracranial hypertension, are also described. Pitfalls of the technique receive due attention. Today, whole-body ultrasound touches upon every area of critical care. This book, from the chief pioneer in the field, shows that the technique enables critical care physicians to detect therapeutically relevant signs easily and quickly. It will serve as an invaluable guide to the practice of a form of visual medicine.

  • Sales Rank: #1327869 in Books
  • Brand: Brand: Springer
  • Published on: 2010-06-18
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.40" h x .90" w x 7.90" l, 2.70 pounds
  • Binding: Hardcover
  • 326 pages
Features
  • Used Book in Good Condition

Review

From the reviews:

“Intensivists or radiologists with an interest in critical care applications of ultrasound are the intended audience for this work, edited by one of the fathers of critical care ultrasound. … This edition expands coverage of the abdomen and vascular system and increases the emphasis on the evaluation of deep venous thrombosis, pleural effusion, interstitial disease, and pneumothorax. … Chapters are written in a conversational style. … this remains an effective overview for intensivists.” (David J. Dries, Doody’s Review Service, December, 2010)

From the Back Cover

Over the past two decades it has been increasingly recognized that whole-body ultrasound is an invaluable tool in the critically ill.  In addition to offering rapid whole-body assessment, it has the advantage of being a bedside approach that is available at all times and can be repeated at will.  Accordingly, it permits the immediate institution of appropriate therapeutic management. Whole-Body Ultrasound in the Critically Ill is the sequel to the author¹s previous books on the subject, which were first published in French in 1992 and 2002 and in English in 2004.  This new volume reflects the latest state of knowledge by including a variety of improvements, revised definitions, and updated algorithms.  Findings in respect of individual organs are clearly presented, and a particular feature is the in-depth coverage of the lungs, traditionally regarded as an area unsuitable for ultrasound.  Throughout, the emphasis is on the practical therapeutic impact of the technique.  Its value in a variety of settings, including unexplained shock, management of hemodynamic instability, acute respiratory failure (the BLUE protocol), and the critically ill neonate, is carefully explained.  Interventional ultrasound and less widely recognized applications, such as mesenteric infarction, pneumoperitoneum, and intracranial hypertension, are also described.  Pitfalls of the technique receive due attention.  Today, whole-body ultrasound touches upon every area of critical care.  This book, from the chief pioneer in the field, shows that the technique enables critical care physicians to detect therapeutically relevant signs easily and quickly.  It will serve as an invaluable guide to the practice of this new form of visual medicine.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Excellent Book
By Jerry13
Excellent basic Ultrasound book for ICU. You will still need hands on practice but it will cut your learning time if you read it before hand and then again once you go through a course. Dr. Mayo's course through the ACP is an excellent one.

0 of 0 people found the following review helpful.
Review of Whole Body Ultrasound in the Critically Ill
By X
An instance where a substantial contributor, developer, and great proponent on an entire field (clinician ultrasound) is also a most talented author. This work is interesting, easy to read and most instructive. Perhaps not only new talents by physicians but new talents in authoring will be the result of this most fine work.

0 of 0 people found the following review helpful.
Author's personality permeates this book
By kb
This is an interesting book written more for enthusiasts than purists. The prose evokes the author's personality vividly. The quirks make it memorable. Of the few chapters in which I have some experience, the information is spot on- illustrating a transcontinental objectivity that is as convincing as the data.

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Minggu, 08 Maret 2015

[M483.Ebook] Get Free Ebook Solids Process Design and Management, by Water Environment Federation

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Solids Process Design and Management, by Water Environment Federation

The Definitive Guide to Solids Treatment and Management

This authoritative resource is essential for professionals involved in the design, approval, and operation of municipal solids treatment and disposal systems. Solids Process Design and Management contains the latest information on public outreach and involvement, waste minimization, anaerobic and aerobic digestion, odors, and treatment and utilization of green gases. Significant advancements in equipment, technologies, and processes as well as improved planning, design, and management practices are addressed in this comprehensive manual.

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  • Sales Rank: #1117105 in Books
  • Published on: 2012-06-04
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.40" h x 1.90" w x 7.60" l, 4.05 pounds
  • Binding: Hardcover
  • 1152 pages

About the Author

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0 of 0 people found the following review helpful.
Iformative
By Operations
Not an easy read.

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Kamis, 26 Februari 2015

[F482.Ebook] Ebook Download Jack And The Beanstalk (PIC Pad Fairy), by Parragon Books

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This clear, simple retelling of the classic children's story of Jack and the Beanstalk helps with children's speech and language skills as they learn first words. Ideal for ages 3 and over, this beautiful picture book with vibrant, fun illustrations is the perfect way to get children reading and enjoying a timeless fairy tale. The padded cover is perfect for little hands to hold.

  • Sales Rank: #21315 in Books
  • Published on: 2012-11-29
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.40" h x .50" w x 9.80" l, .88 pounds
  • Binding: Hardcover
  • 32 pages

Most helpful customer reviews

5 of 5 people found the following review helpful.
Vivid Illustration
By Lee-Han O
My son is almost 3 and loves this book when it's bed time. The book is not very long. Kids will love the bright colors and "Fee-Fi-Fo-Fum". This book is pretty big and then. It is well made. It reminds me of some of my old college text books. It's a big book in size. Bigger than a sheet of regular printing paper.

3 of 3 people found the following review helpful.
might be too baby like. However
By Christina
The book targets 2-4 year olds. It was colorful and very true to the original! I wouldn't suggest these books for older than 5 or 6, might be too baby like. However, my three year old really liked it. Her favorite part is the hen who lays golden eggs. The book is large and has colorful pages. It's a great read.

0 of 0 people found the following review helpful.
Love!
By Tyler
I love this book- it's a classic and I am so happy to have purchased it! I love the size of this book, the beautiful pictures and hardback cover! This is super kid friendly and doesn't lose any party of the original fairy tale that I remembered as a child.

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We all have some items in the showroom of our lives that are not valuable to God. Sometimes when God begins to touch these things, we complain that the pain is too much whereas it is the refining heat of God. When God passes you through fire, you will come out a better vessel to serve the water of life to people. Dare to aspire by reading through this book!

  • Sales Rank: #4515514 in Books
  • Published on: 2015-06-13
  • Original language: English
  • Dimensions: 8.00" h x .9" w x 5.00" l,
  • Binding: Paperback
  • 36 pages

Most helpful customer reviews

0 of 0 people found the following review helpful.
God is Fire
By Ranee Perera
The author draws upon the fire that symbolised God's presence, as witnessed by Moses and Elijah in the old testament, to God's very nature and character. This gives new testament believers the ability to receive the Holy Spirit in the fullness of the pentecostal experience and impartation as promised biblically. Even as natural fire produces heat and light, while energising, cooking , purifying and burning chaff, so will the Fire Baptism of the Spirit reschedule God's people from their internal fire extinguishers, releasing them to higher levels of power. Another book called 'Baptism of Fire' by the same author contains much additional material and expanded prayer points. Recommended without reservation for those who want the fire to fall and make them vessels of power.

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Sabtu, 21 Februari 2015

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Bad pricing is a great way to destroy your company’s value, revenue, and profits. With ten simple rules, this book shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing profits.

  • Sales Rank: #547319 in Books
  • Brand: Holden, Reed K./ Burton, Mark R.
  • Published on: 2008-02-25
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.30" h x .88" w x 6.35" l, .90 pounds
  • Binding: Hardcover
  • 240 pages

From the Inside Flap

Face facts: Customers have never met a price they liked. And they will use every trick in the book to get you to lower your prices and give up profits. The typical business response is to discount, discount, discount—resulting in less revenue and lower profits.

In Pricing with Confidence, pricing gurus Reed Holden and Mark Burton offer a radically different solution—one that actually builds revenues and profits without lowering prices. The key? Linking prices to the value delivered. The real trick is to bring people from marketing, product development, sales, and senior management into the process of discovering and defending the value you create for customers.

Holden and Burton show you how you can get everyone in your firm to feel 100% confident in your pricing—no matter what customers are saying or how fierce the competition. By following the ten simple rules outlined in Pricing with Confidence, you will be able to hold steady or even raise prices while your customers experience increased value for every dollar they spend. The result is increased revenues and profits.

Pricing with Confidence is a road map for senior leadership in sales, marketing, finance, and pricing to work together to outperform the competition. Pricing with Confidence is organized into ten simple and practical rules to help senior leaders tackle rampant price discounting, negotiate with poker-faced customers, and protect the value a company works so hard to create.

From the Back Cover

Pricing with Confidence

Pricing is hard. If you get it wrong, you lose profits, revenue, or both. This book is your road map for getting pricing right. Here is a sampling of the rules you need to follow if you want to stop leaving money on the table:

Rule One: Replace the Discounting Habit with a Little Arrogance

Who says you have to discount? See how one company kicked the end-of-quarter discount habit and increased revenue seventeen percent and profits thirty-seven percent, grabbing $300 million off the poker table.

Rule Two: Understand Your Value to Your Customer

Your customers are eager to tell you. Are you ready to listen? By focusing on value delivered, Phillips garnered twenty-five percent of the price-competitive lamp market. See how Phillips did it.

Rule Three: Apply One of Three Simple Pricing Strategies

One of these three simple strategies will work for you. See how Dell stumbled with the wrong pricing strategy and how it recovered.

Rule Five: Price to Increase Profits

Revenue is good, but profits are better. Southwest Airlines and JetBlue have figured this out and avoided "dumb-bell pricing." Here's how you can, too.

Rule Eight: Build Your Selling Backbone

Use the first seven rules to add confidence as you sell to tough customers. Find out how a supplier of commodity electronics grabbed an extra $12.5 million off the table in a tough customer negotiation.

About the Author

Dr. Reed K. Holden is founder of Holden Advisors, a pricing consulting firm that specializes in working across product, marketing, pricing, and selling functions to improve pricing performance. Dr. Holden is an Adjunct Associate Professor at Columbia University. He has been speaking professionally for twenty years and is a regular keynote speaker on pricing and customer value. He can be reached at rholden@holdenadvisors.com.

Mark R. Burton is cofounder and Vice President of Holden Advisors. He speaks frequently at Fortune 2000 events and conferences, and has developed leading-edge, risk-based models for the pricing industry. He can be reached at mburton@holdenadvisors.com.

For more information, please visit: PricingWithConfidenceBook.com

Most helpful customer reviews

34 of 34 people found the following review helpful.
Setting an optimal price where company profits are maximized is one of the most difficult decisions to make when starting a biz.
By Jeff Lippincott
I liked this book a lot. I thought it was well outlined and well written. The book's overall message is that the small business owner should link prices to the value delivered. The reader should be able to optimize pricing for her services or products after considering the 10 rules of pricing presented in this book:

1. Generally, don't let the customer talk you down in price
2. Price your service or product at a level that a customer is willing to pay if they understand the value of your service or product
3. Know which of three pricing strategies you are using and stick to it
4. It's OK to negotiate price with customers, but make sure you win
5. It's OK to lower prices, but only in order to increase profits
6. Expand your offerings so you aren't locked into one price for one product
7. Great pricing will often force your competition to react to your pricing
8. Your company's sales force has to be expert at why and how you priced your services or products
9. Set prices based on value - not on cost-plus
10. Always keep in mind you are in business to make a profit without leaving money on the table

I loved the instruction that the author provides regarding how an owner of a small business has to be willing (and able) to fire unprofitable clients and customers. Business people who compete on price are playing a fool's game. Smart business owners understand that value is the basis for business exchange and that to be successful at business one must FULLY understand value. This book puts forth a pretty good effort to help the reader fully understand value, or at least how to go about fully understanding value after doing a little investigation and research of the market.

Pricing goods and/or services is far from simple. And setting an optimal price is one of the most difficult decisions to make when starting a business. Furthermore, as a business grows and matures pricing at an optimal level continues to be difficult. Prices never stay the same because demand never stays the same. To do this well one must know the market (competitors & customers), know the costs, know the perceived value, and know the actual value.

Getting a handle on all this is not particularly easy. This is especially true because customers are often times very hard to figure out. Some are price buyers, some are value buyers, some are relationship buyers, and some are poker-playing buyers. Knowing these four types of buyers is a heads up for the small business person. But he or she still has to read the customer and figure out which one of these four the customer is before negotiations can be performed in favor of the seller. Read this book and start on your path of being a better pricer of your services or goods. 5 stars!

20 of 23 people found the following review helpful.
Priceless Wisdom From Reed Holden and Mark Burton
By Ron Baker
The American writer Alfred Kazin remarked that "One writes to make a home for oneself, on paper, in time and in other's minds."

Well, Reed Holden certainly has had a place in my mind since I first read him back in October 1998. His book, co-authored with Thomas T. Nagle, The Strategy and Tactics of Pricing (STP) is a seminal work, adorning the bookshelves of anyone who takes pricing seriously. With this influential book, Holden and Nagle are probably more responsible than any other individuals for putting pricing on the organizational charts of companies around the world.

I was fortunate enough to receive an advance copy of Reed Holden and Mark Burton's new book, Pricing With Confidence, spending a couple of days after the New Year absorbing its many lessons. Of course, there is no possible way to do justice to this work in such a short space, so instead I will simply share with you some of the more brilliant insights that struck me like a thunderbolt.

In addition to a brief synopsis of the Ten Rules of Engagement, the Introduction starts out with a discussion of the pricing death spiral, a never-ending process whereby the buyer continuously gets the seller to offer more and deeper discounts. A process, the authors teach, with no winners, only survivors. The Ten Rules offered in the book are effective strategies to counter this trap--along with capturing more of the value a company creates.

The Introduction also contains a discussion on "What Is Your Pricing Purpose?" offering this advice: "In Reality, pricing is far from simple. Setting the optimum price is one of the most difficult decisions managers ever make."

Amen. This statement recognizes that pricing is not a science, it is an art; but it's also a skill, meaning the more we do it, the better we get. The authors also suggest that the highest purpose of pricing is to increase profits.

The summary of Rule Two proffers this sage advice: "You can't have confidence in your pricing until you have confidence in the financial value that your offerings create for customers. Even though many managers are convinced they can't get this information, the reality is that most of your customers are eager to tell you. All it takes is asking the right questions and being willing to listen."

Yet how many firms truly understand this? It's much easier to sit around and lament the fact that what they sell is increasingly a "commodity," complaining about the procurement process, and whining that customers simply don't understand the value they create. But that's the cowardly way out, shifting blame and responsibility onto others.

If companies themselves don't take responsibility for comprehending, communicating, creating, convincing and capturing value, who will? How can you change something if you don't accept responsibility for the underlying causes?

The discount habit--what they label discount creep--is usually the result of either selling to customers who don't value what is offered, or a wrong customer to begin with--as they write, "the price isn't wrong; the customer is."

Rule Four identifies four types of customers: price buyers, value buyers, relationship buyers, and a group they call poker-playing buyers. The chapter goes on to discuss strategies--honed by real-world experience--on how to deal with each type that are worth the price of admission.

Lest anyone accuse me of writing a hagiographic review, I don't agree with everything in this book, a source of endless exchanges of emails between Reed and myself.

My biggest disagreement is with Rule Nine: "Take Simple Steps to Move From Cost-Plus to Value-Based Pricing." It's not that I disagree with the necessity of an incremental approach--since the cultural change required for any company to move to real Value Pricing is massive--it by necessity must be incremental.

My issue is with this statement: "There is nothing wrong with cost-plus pricing as long as it does a good job of leveraging the financial value you create for customers." Yet, it's highly unlikely that cost-plus pricing does this, except by coincidence.

My worry with this statement is that some leaders will use it as an excuse to delay, or put off entirely, making the transition to VP. Replacing cost-plus theory with value-based theory is hard enough without some people clinging to any last vestige of the proprietary of the old model, especially from someone as prominent as Reed Holden.

But then they write: "An important point about cost-plus pricing is that most organizations are comfortable with it," all I can say is a lot of people are comfortable being fat, but that doesn't make it optimal. I also reject their notion that "If an organization sharpens the quality of its costing data, it is always in a superior position." And "Applying incremental costing produces what we call value-enhanced cost-plus pricing." Huh? That's a enhanced contradiction in terms--like jumbo shrimp.

But becoming more accurate cost accountants isn't going to make a company become better pricers. Toyota doesn't even use a standard cost accounting system, but rather a process they call target costing.

These technical disagreements aside, they take nothing away from this work--a fantastic book that should be read by anyone who considers themselves serious about creating and capturing value through better pricing. Reed and Mark have created another permanent home in my mind with this work.

12 of 14 people found the following review helpful.
Practical steps that will improve pricing - Just do them
By Jim Geisman
Often books written by pricing consultants look at situations and tell the reader "what is possible". Many of these books should have a disclaimer saying "consultants not included" since many times the only way to get results is by hiring consultants.

While those books are rich on methodologies, analyses and frameworks, they are poor on answering the question "So what should I do first thing tomorrow?" That is where Pricing With Confidence comes in.

Reed Holden, one of the pricing community's thought leaders has authored a new book along with Mark Burton, co-founder of Reed's new consulting organization, Holden Advisors. General Managers and people in pricing functions will find this book valuable for several reasons.

First, the authors offer, as they say, ten ways to stop leaving money on the table. Second, the suggestions are immediately actionable without consultants. Third, they will bolster your confidence that, with some intestinal fortitude, change is possible.

The book chapters are devoted to each of the ten ways to stop leaving money on the table. The writing is down-to-earth and easy to read (and, even more important, easy to understand). For those readers who may want to skim the book, they would be well advised to read the introduction that contains an excellent summary of the ten chapters.

This book deserves bookshelf space for people who want to find ways to improve their company's financial performance and are willing to make the necessary incremental changes. There is no silver bullet or magic in Pricing With Confidence. It is a straightforward book that proves, once again, that 80% of success is just showing up (and doing a few things right.)

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The Art of Control Engineering, by Ken Dutton, Steve Thompson, Bill Barraclough

The Art of Control Engineering provides a refreshingly new and practical treatment of the study of control systems. The opening chapters assume no prior knowledge of the subject and are suitable for use in introductory courses. The material then progresses smoothly to more advanced topics such as nonlinear systems, Kalman filtering, robust control, multivariable systems and discrete event controllers. Taking a practical perspective, the text demonstrates how the various techniques fit into the overall picture of control and stresses the ingenuity required in choosing the best tool for each job and deciding how to apply it. The most important topics are revisited at appropriate levels throughout the book, building up progressively deeper layers of knowledge.

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  • Sales Rank: #2035619 in Books
  • Published on: 1997-06-06
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.70" h x 1.70" w x 7.40" l, 3.30 pounds
  • Binding: Paperback
  • 832 pages

From the Back Cover

The Art of Control Engineering provides a refreshingly new and practical treatment of the study of control systems. The opening chapters assume no prior knowledge of the subject and are suitable for use in introductory courses. The material then progresses smoothly to more advanced topics such as nonlinear systems, Kalman filtering, robust control, multivariable systems and discrete event controllers. Taking a practical perspective, the text demonstrates how the various techniques fit into the overall picture of control and stresses the ingenuity required in choosing the best tool for each job and deciding how to apply it. The most important topics are revisited at appropriate levels throughout the book, building up progressively deeper layers of knowledge.

The Art of Control Engineering is an essential core text for undergraduate degree courses in control, electrical and electronic, systems and mechanical engineering. Its broad, practical coverage will also be very useful to postgraduate students and practising engineers.

Key Features
  • keeps the mathematical content to a minimum by covering only the essential topics
  • stresses the iterative nature of most designs in order to achieve working systems
  • covers an unprecedented selection of methods and techniques and emphasises their interrelation, enabling its use for introductory to postgraduate study
  • integrates classical, digital, nonlinear and modern control theory in one volume
  • uses a distinctive "layered" approach, enabling easy selection of the required level of material for study
  • includes MATLAB and SIMULINK examples supplemented by files on the internet featuring editable simulations which encourage student experimentation
  • incorporates worked examples throughout which aid comprehension and help explain practical issues

About the Author

Bill Barraclough is a Senior Lecturer in the School of Engineering, Sheffield Hallam University.

Most helpful customer reviews

5 of 5 people found the following review helpful.
motivates study of controls before presenting techniques
By Felipe M. Pait
I had been looking for an introductory textbook that motivates the study of controls before presenting the analysis and design techniques, and presents a range of topics besides classical continuous-time, frequency domain control. This book is it! It has material on digital, multivariable, and nonlinear control, which can be used beyond the first controls course - a consideration given the price of textbooks. The didactic discussions of concepts complement the explanation of techniques. The math is kept simple and introduced as needed.

8 of 8 people found the following review helpful.
A great reader.
By metty@usc.edu
From basics (Laplace) to advanced control theroy (Kalman), this book hit it all. The math is even easy to follow. This book will serve you well as either a stand along self teaching guide, or as a supplemental reference to a formal control systems course.

0 of 0 people found the following review helpful.
Getting rid of my other control books
By X42
This book explains why you use each method. The explanations are clear simple and well exampled. I've replaced most of my other control books with this one.

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